When BODYARMOR set out to transform how they planned, produced, and executed operations, they faced complex challenges: disconnected data, slow planning processes, and tools that didn’t deliver actionable insights.

With Lyric, everything changed.

“We are tens of millions of dollars cheaper in how we're executing this year versus last year, and that’s because of how we’re looking at the data.” - Yanni Hronas, Senior Director of Supply Chain Ops

In this customer story, the BODYARMOR team shares how Lyric enabled them to:

• Streamline planning and execution across marketing, innovation, and supply chain

• Turn raw data into real-time, actionable insights

• Save significant time and money through automation and visibility

• Empower every team to make faster, smarter, data-driven decisions

From manual, disconnected planning to a unified, intelligent platform, BODYARMOR used Lyric to achieve efficiency, agility, and measurable business impact.